The online travel and hospitality industries have changed little in the past decade. Until now. GraphDive unlocks the power of social data to fundamentally transform how your travel or hospitality business engages users. With our industry-first personalization solutions targeting travel, you can learn which destinations your users want and what personalized deal terms they qualify for.

How? By giving your users a Facebook Connect option for logging in, you instantly gain access to thousands of relevant data points that can give you a much deeper understanding of their wants. GraphDive’s patent-pending technology analyzes and draws inferences from every piece of social data found on social networks such as Facebook and Twitter to give you powerful insights into users’ habits, needs and wants.

GraphDive analyzes social data through Facebook Connect to deliver:

1.  User Insights & Analytics  ("macro" user segmentation)

• User interest segmentation with a handy search tool
• User demographic inferences, including age, marital status and education

Our User Insights & Analytics dashboard lets you gain a highly reliable "macro" view of your users' key inferred interests and demographics. Once inside GraphDive's analytics dashboard, you can search and segment your user base by any interest or demographic attribute. This in turn will help you lower new user acquisition costs and drive user engagement through more effective and highly targeted marketing and advertising campaigns.

2.  Personalized Offers  ("micro" user recommendations)

Our social personalization platform empowers your business to personalize the online experience of each individual visitor on a "micro" level. By understanding your users' inferred interests and demographics at the deepest level, we help you personalize your offers and recommendations to maximize conversions, boost engagement and ultimately drive profits.

Our easy platform implementation comes in two forms: (1) a personalization widget that you can put anywhere on your website to power user recommendations based on social data, or (2) API's that empower your engineers to integrate our powerful user insights themselves.

3.  Benefits

GraphDive offers your business:

• Higher ROI on marketing + ads leveraging powerful user insights
• Higher conversions on personalized offers + recommendations
• Increased brand loyalty, user engagement and revenues

Sign up to use our platform today and transform your business. The first 30 days are free!