Your e-Commerce business stands on the brink of a transformation as fundamental as the advent of the internet itself: the social revolution. GraphDive lets you leverage this new data-verse of social graph information to truly understand your users and personalize your commerce offerings.
How? By giving your users a Facebook Connect option for logging in, you instantly gain access to thousands of relevant data points that can give you a much deeper understanding of their wants. GraphDive’s patent-pending technology offers the only e-commerce specific solution that analyzes and draws inferences from every piece of social data found on social networks such as Facebook and Twitter.
GraphDive analyzes social data through Facebook Connect to deliver:
1. User Insights & Analytics ("macro" user segmentation)
- User interest segmentation with a handy search tool
- User demographic inferences, including age, marital status and education
Our User Insights & Analytics dashboard lets you gain a highly reliable "macro" view of your users' key inferred interests and demographics. Once inside GraphDive's analytics dashboard, you can search and segment your user base by any interest or demographic attribute. This in turn will help you lower new user acquisition costs and drive user engagement through more effective and highly targeted marketing and advertising campaigns.
2. Personalized Offers ("micro" user recommendations)
Our social personalization platform empowers your business to personalize the online experience of each individual visitor on a "micro" level. By understanding your users' inferred interests and demographics at the deepest level, we help you personalize your offers and recommendations to maximize conversions, boost engagement and ultimately drive profits.
Our easy platform implementation comes in two forms: (1) a personalization widget that you can put anywhere on your website to power user recommendations based on social data, or (2) API's that empower your engineers to integrate our powerful user insights themselves.
GraphDive offers your business:
- Higher ROI on marketing + ads leveraging powerful user insights
- Higher conversions on personalized offers + recommendations
- Increased brand loyalty, user engagement and revenues
Sign up to use our platform today and transform your business. The first 30 days are free!